November, 19 2020 03:30:53 PM
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Search Engine Optimization

BW Businessworld - Latest Business News in India, Economy in India, Business in India, Business Columnist in India
Length: 114 character(s)
Ideally, your title tag should contain between 10 and 70 characters (spaces included).
Make sure your title is explicit and contains your most important keywords.
Be sure that each page has a unique title.
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Latest Indian Business News on BW Businessworld, Analysis of Indian Economy by Experts
Length: 86 character(s)
Meta descriptions contains between 70 and 160 characters (spaces included).
It allow you to influence how your web pages are described and displayed in search results.
Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user's search query).
A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.
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Business News in India, Indian Business News, Latest Business Business News

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
However, google can't use meta keywords.
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<H1> <H2> <H3> <H4> <H5> <H6>
1 1 42 3 0 0
<H1> BW Communities </H1>
<H2> Pfizer, BioNTech Conclude Phase 3 Study Of COVID-19 Vaccine Candidate, Say It's 95% Effective </H2>
<H3> Stock Market Daily Updates: 19 Nov 2020 </H3>
<H3> Why Hiring Numbers Are Improving Post-Pandemic? </H3>
<H3> US Election and America’s Deep Divide </H3>
<H3> Stock Market: Take Stock Specific Trading Approach </H3>
<H3> Asia-Pacific Leaders Push For Freer Trade After Trump </H3>
<H3> COVID-19 Crisis: A Shot In The Arm For Russian E-Commerce </H3>
<H3> BW Defence Aerospace Series - Lockheed Martin </H3>
<H3> India Aims To Reduce Diesel Use With $1.35-Billion LNG Retail Push </H3>
<H3> ECB Can't Go Bankrupt Even It Suffers Losses </H3>
<H3> Italy's Snam To Boost Green Hydrogen With 33% Stake In De Nora </H3>
<H3> Oil Prices Mixed As Surging COVID-19 Cases Outweigh Vaccine Optimism </H3>
<H3> Rs 2,000 Fine For Not Wearing Mask In Delhi: Kejriwal </H3>
<H3> Thyssenkrupp Cuts 5,000 More Jobs As CEO Warns Of More Pain </H3>
<H3> India Data Centres Draw $396 Million Investment in 2020 So Far: Report </H3>
<H3> All Headlines </H3>
<H3> Socialize </H3>
<H3> Columns </H3>
<H3> Native content </H3>
<H3> IBM And AMD Announce Joint Development Agreement To Advance Confidential Computing For The Cloud And Accelerate Artificial Intelligence </H3>
<H3> Optimus Price merges with Athena, to create the most advanced AI-driven solution for pricing </H3>
<H3> Essentials of Cyber Risk Management: The Difference between Cyber Protection and Cyber Insurance </H3>
<H3> Insuretech platform Turtlemint raises USD 30 million </H3>
<H3> Blue Planet receives investment of USD10 million from Sysma Holdings </H3>
<H3> AI fintech FinChatBot lands £1.2m investment to expand into the UK </H3>
<H3> Department of New and Renewable Energy (DNRE), Goa Inks pact with EESL to implement the country’s first Convergence Project </H3>
<H3> HCL Partners with Green Datacenter to Help Organizations Accelerate Digital Transformation </H3>
<H3> Happiest Minds Partners with Io-Tahoe to Deliver SmartData with a Single Enterprise Data Automation Platform </H3>
<H3> Signing of Ramada by Wyndham Jaisalmer Barmer Road </H3>
<H3> 'The Hideaway' Greater Noida reopens </H3>
<H3> Holiday Inn Mumbai International Airport to reopen on December 1, 2020 </H3>
<H3> Renowned experts and global presence to mark debut edition of INMEX SMM India Virtual Expo & Conference </H3>
<H3> LG OLED TV presents Golf Rendezvous’20 tees off successfully </H3>
<H3> 200 limit on wedding guests revised to 50 in Delhi after coronavirus spike </H3>
<H3> Why India Needs To Augment Its Cybersecurity Stack In The Post-COVID Era </H3>
<H3> Aakash Educational Services Collaborates With Microsoft To Benefit Nearly 2.5 Lakh Students </H3>
<H3> Higher Education Institutes In UP To Open From 23rd Nov </H3>
<H3> Artificial Intelligence: A Workmate for the Human Resource Department </H3>
<H3> Better Perceptions & Better Decisions Enhance Happiness </H3>
<H3> Network18 Promotes Zakka Jacob as Managing Editor, CNN News18 </H3>
<H3> B2B Influencer Marketplace, InfluencerActive’s Big Debut </H3>
<H3> New Research Questions Asian Brands’ Omnichannel Readiness </H3>
<H3> Is Lunchtime the new Primetime? </H3>
<H4> Much Required Regulations of the Digital content Arrives </H4>
<H4> Dark Roast Double Shot: Where and How to Draw the Line </H4>
<H4> Why Diamonds Truly Are Forever </H4>

Use your keywords in the headings and make sure the first level (H1) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an H1 tag, never include more than one per page. Instead, use multiple H2 - H6 tags.
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BW Businessworld - Latest Business News in India, Economy in India, Business in India, Business Columnist in India

Latest Indian Business News on BW Businessworld, Analysis of Indian Economy by Experts

This is an example of what your Title Tag and Meta Description will look like in Google search results.
While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.
Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.
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We found 16 images on this web page
False 12 ALT attributes are empty or missing.

Alternative text is used to describe images to give the search engine crawlers (and the visually impaired).
Also, more information to help them understand images, which can help them to appear in Google Images search results.
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  • more11
  • india4
  • after4
  • investment3
  • vaccine3
  • communities3
  • content2
  • digital2
  • deep2
  • america’s2
  • election2
  • improving2
  • better2
  • hiring2
  • numbers2
This Keyword Cloud provides an insight into the frequency of keyword usage within the page.
It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.
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HTML to Text Ratio is: 8.49%

Text content size 4311 bytes
Total HTML size 50798 bytes
Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page.
A higher code to text ratio will increase your chances of getting a better rank in search engine results.
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Wow! It's GZIP Enabled.
True Your webpage is compressed from 50 KB to 12 KB (75.2 % size savings)

Gzip is a method of compressing files (making them smaller) for faster network transfers.
It allows to reduce the size of web pages and any other typical web files to about 30% or less of its original size before it transfer.
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Great, a redirect is in place to redirect traffic from your non-preferred domain.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.
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No your domain IP does not redirect to

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address.
Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.
If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.
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Good, you have XML Sitemap file!

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
We recommend that you generate an XML sitemap for your website and submit it to both Google Search Console and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.
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Good, you have Robots.txt file!

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
You can check for errors in your robots.txt file using Google Search Console (formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.
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Good, all URLs look clean and friendly

Your site's URLs contain unnecessary elements that make them look complicated.
A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords.
Clean URLs are also useful when shared on social media as they explain the page's content.
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Great, you are not using underscores (these_are_underscores) in your URLs

Great, you are not using ?underscores (these_are_underscores) in your URLs.
While Google treats hyphens as word separators, it does not for underscores.
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Perfect, no embedded objects has been detected on this page

Embedded Objects such as Flash. It should only be used for specific enhancements.
Although Flash content often looks nicer, it cannot be properly indexed by search engines.
Avoid full Flash websites to maximize SEO.
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Oh no, iframe content has been detected on this page

Frames can cause problems on your web page because search engines will not crawl or index the content within them.
Avoid frames whenever possible and use a NoFrames tag if you must use them.
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Indexed pages in search engines

39 Page(s)

This is the number of pages that we have discovered on your website.
A low number can indicate that bots are unable to discover your webpages, which is a common cause of a bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.
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Number of backlinks to your website

2,345 Backlink(s)

Backlinks are links that point to your website from other websites. They are like letters of recommendation for your site.
Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.
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Length: 16 characters

Keep your URLs short and avoid long domain names when possible.
A descriptive URL is better recognized by search engines.
A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g.,
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FavIcon Great, your website has a favicon.

Favicons improve a brand's visibility.
As a favicon is especially important for users bookmarking your website, make sure it is consistent with your brand.
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Great, your website has a custom 404 error page.

When a visitor encounters a 404 File Not Found error on your site, you're on the verge of losing the visitor that you've worked so hard to obtain through the search engines and third party links.
Creating your custom 404 error page allows you to minimize the number of visitors lost that way.
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50 KB (World Wide Web average is 320 Kb)

Two of the main reasons for an increase in page size are images and JavaScript files.
Page size affects the speed of your website; try to keep your page size below 2 Mb.
Tip: Use images with a small size and optimize their download with gzip.
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0.98 second(s)

Site speed is an important factor for ranking high in Google search results and enriching the user experience.
Resources: Check out Google's developer tutorials for tips on how to to make your website run faster.
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/ 100

Page Speed desktop website speed is slow. Page speed is important for both search engines and visitors end.

Enter your suggestion box message
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Good, you have declared your language
Declared Language: English

Make sure your declared language is the same as the language detected by Google
Also, define the language of the content in each page's HTML code.
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Domains (TLD) Status Already Registered Already Registered Already Registered Already Registered Already Registered

Register the various extensions of your domain to protect your brand from cybersquatters.
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Domains (TLD) Status Already Registered Available Available Available Available

Register the various typos of your domain to protect your brand from cybersquatters.
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Good, no email address has been found in plain text.

We don't recommend adding plain text/linked email addresses to your webpages.
As malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.
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Something went wrong on the server. Please try again.

Safe Browsing to identify unsafe websites and notify users and webmasters so they can protect themselves from harm.
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The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ??
Your website should look nice on the most popular mobile devices.
Tip: Use an analytics tool to track mobile usage of your website.
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Bad, embedded objects detected.

Embedded Objects such as Flash, Silverlight or Java. It should only be used for specific enhancements.
But avoid using Embedded Objects, so your content can be accessed on all devices.
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Server IP Server Location Service Provider Not Available Not Available

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors.
Search engines take the geolocation of a server into account as well as the server speed.
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Perfect, We detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website.
You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
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W3C not validated

W3Cis a consortium that sets web standards.
Using valid markup that contains no errors is important because syntax errors can make your page difficult for search engines to index. Run the W3C validation service whenever changes are made to your website's code.
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Your Web Page doctype is HTML 5

The Doctype is used to instruct web browsers about the document type being used.
For example, what version of HTML the page is written in.
Declaring a doctype helps web browsers to render content correctly.
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Great, language/character encoding is specified: UTF-8

Specifying language/character encoding can prevent problems with the rendering of special characters.
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$148,692 USD

Just a estimated worth of your website based on Alexa Rank.
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14,966th most visited website in the World.

A low rank means that your website gets a lot of visitors.
Your Alexa Rank is a good estimate of the worldwide traffic to your website, although it is not 100 percent accurate.
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