{"id":13955,"date":"2022-11-30T09:22:41","date_gmt":"2022-11-30T09:22:41","guid":{"rendered":"https:\/\/kwebby.com\/blog\/?p=13955"},"modified":"2023-11-14T08:28:58","modified_gmt":"2023-11-14T08:28:58","slug":"mistakes-trying-build-facebook-audience","status":"publish","type":"post","link":"https:\/\/kwebby.com\/blog\/mistakes-trying-build-facebook-audience\/","title":{"rendered":"Don\u2019t Make These 8 Mistakes if You\u2019re Trying to Build a Facebook Audience"},"content":{"rendered":"\n<p><br><a href=\"https:\/\/kwebby.com\/blog\/how-to-use-facebook-to-promote-youtube-channel\/\" data-type=\"post\" data-id=\"12037\">Facebook is great for brands<\/a> to connect with customers and grow a business.<\/p>\n\n\n\n<p>But if you&#8217;re new to the platform, getting lost in the weeds of what you should do (and what you shouldn&#8217;t) is easy.&nbsp;<\/p>\n\n\n\n<p>If you&#8217;re not careful, you could make mistakes along the way and fail to build an engaged audience.<\/p>\n\n\n\n<p>Here are seven ways to avoid those mistakes&#8211;and get that audience you&#8217;re dreaming of!<\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/remove-facebook-friends\/\">How To Remove Facebook Friends In One Click in 2023 (Updated)<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Not Having a Plan<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"363\" src=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/time-3306753_1920-1024x363.jpg\" alt=\"\" class=\"wp-image-13956\" title=\"\" srcset=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/time-3306753_1920-1024x363.jpg 1024w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/time-3306753_1920-300x106.jpg 300w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/time-3306753_1920-768x272.jpg 768w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/time-3306753_1920-1536x545.jpg 1536w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/time-3306753_1920.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>When <a href=\"https:\/\/mailchimp.com\/resources\/7-ways-to-grow-your-audience\/\" target=\"_blank\" rel=\"noreferrer noopener\">building an audience<\/a>, it&#8217;s tempting to start posting and see what happens. <\/p>\n\n\n\n<p>But your posts will seem random and disconnected without a plan for what to post and how you&#8217;ll interact with your followers.<\/p>\n\n\n\n<p>A lack of consistency in your content can cause people to lose interest in following you.<\/p>\n\n\n\n<p>Instead, make sure you plan for what types of content you&#8217;ll offer, who your audience is, and how often they&#8217;ll see your posts.<\/p>\n\n\n\n<p>Then stick with it! <a href=\"https:\/\/www.facebook.com\/formedia\/blog\/getting-the-most-from-page-insights\" target=\"_blank\" rel=\"noreferrer noopener\">Track how much engagement<\/a> you get for each post type, so you know what works and what doesn&#8217;t.<\/p>\n\n\n\n<p>If you don&#8217;t know what you&#8217;re doing, it&#8217;s easy for social media to waste time. Without a plan, there&#8217;s no way to measure how well your campaign works or if it has problems.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Trying to monetize too early.<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/money-2173148_1920-1024x683.jpg\" alt=\"\" class=\"wp-image-13958\" title=\"\" srcset=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/money-2173148_1920-1024x683.jpg 1024w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/money-2173148_1920-300x200.jpg 300w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/money-2173148_1920-768x512.jpg 768w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/money-2173148_1920-1536x1024.jpg 1536w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/money-2173148_1920.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>The first mistake on <a href=\"https:\/\/www.quora.com\/When-Facebook-started-monetizing\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook is trying to monetize too early<\/a>. People don&#8217;t come to Facebook to buy things; they come to socialize, keep up with friends and family, and learn new things. <\/p>\n\n\n\n<p>Trying to sell to your audience blatantly is pushy, desperate, and intrusive.<\/p>\n\n\n\n<p>The best way to monetize an audience is after they&#8217;re engaged with your brand. <\/p>\n\n\n\n<p>If you try too soon, many people will see this as spammy and unfriendly, making them less likely to read or share future posts from your page.<\/p>\n\n\n\n<p>The best way to grow your audience is to build trust and develop a relationship with them. Lay the foundation first. You do that by sharing <a href=\"https:\/\/developers.google.com\/search\/blog\/2022\/08\/helpful-content-update\" target=\"_blank\" rel=\"noreferrer noopener\">helpful content<\/a> and answering questions. <\/p>\n\n\n\n<p>Once people trust you, they will buy from you, even if they don&#8217;t have much money. <\/p>\n\n\n\n<p>Most people will spend more money on something if they feel like they know you and trust they&#8217;re getting a good deal!<\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/how-to-use-facebook-to-promote-youtube-channel\/\">How to use Facebook to promote Youtube channel  (3 Proven Methods)<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Not being consistent<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/mobile-2563782_1920-1024x683.jpg\" alt=\"\" class=\"wp-image-13957\" title=\"\" srcset=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/mobile-2563782_1920-1024x683.jpg 1024w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/mobile-2563782_1920-300x200.jpg 300w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/mobile-2563782_1920-768x512.jpg 768w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/mobile-2563782_1920-1536x1024.jpg 1536w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/mobile-2563782_1920.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>If you want to build an <a href=\"https:\/\/www.facebook.com\/business\/learn\/lessons\/create-target-audience\" target=\"_blank\" rel=\"noreferrer noopener\">audience for your business<\/a>, don&#8217;t be inconsistent with your posts. <\/p>\n\n\n\n<p>How often you post and how often your audience sees them are key factors in building trust and loyalty. If you don&#8217;t post regularly, people will forget about you. <\/p>\n\n\n\n<p>They won&#8217;t trust or rely on your brand if they don&#8217;t know what to expect from it.<\/p>\n\n\n\n<p>Consistency also helps build a consistent image around a brand your users can recognize and engage with. <\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/facebook-messenger-bots\/\">7 Ultimate Facebook Messenger bots for business (All Are FREE)<\/a><\/p>\n\n\n\n<p>The more often they see your brand, the more likely they&#8217;ll engage with you. And finally, consistency will enhance community growth. <\/p>\n\n\n\n<p>People following a page for a while may feel part of your group and be more likely to check in regularly.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Not being authentic<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/people-2923048_1920-1024x341.jpg\" alt=\"\" class=\"wp-image-13959\" title=\"\" srcset=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/people-2923048_1920-1024x341.jpg 1024w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/people-2923048_1920-300x100.jpg 300w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/people-2923048_1920-768x256.jpg 768w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/people-2923048_1920-1536x512.jpg 1536w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/people-2923048_1920.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Authenticity matters! <\/p>\n\n\n\n<p><a href=\"https:\/\/www.psychologytoday.com\/intl\/blog\/finding-new-home\/202205\/why-some-people-cant-tell-youre-being-authentic\" target=\"_blank\" rel=\"noreferrer noopener\">People can tell when you&#8217;re not authentic,<\/a> which turns them off. <\/p>\n\n\n\n<p>Being honest, open, and vulnerable will make your audience feel more connected to you and more likely to act on whatever messages you share. <\/p>\n\n\n\n<p>You should feel comfortable being vulnerable with your audience, though. It&#8217;s better not to share than to fake it.<\/p>\n\n\n\n<p>People will see right through attempts to cover up who you are. When you doubt whether something is &#8220;right&#8221; for your brand on <a href=\"https:\/\/kwebby.com\/blog\/apps-instagram-for-pc\/\" data-type=\"post\" data-id=\"10872\">social media platforms such as Instagram or Pinterest<\/a> (or even Tik Tok), ask yourself: <\/p>\n\n\n\n<p>Does it fit with my personal beliefs and brand?&nbsp;Is this something I would say?&#8221; This will help keep it authentic.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Not being specific about who your audience is.<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/woman-1446557_1920-1024x683.jpg\" alt=\"\" class=\"wp-image-13960\" title=\"\" srcset=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/woman-1446557_1920-1024x683.jpg 1024w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/woman-1446557_1920-300x200.jpg 300w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/woman-1446557_1920-768x512.jpg 768w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/woman-1446557_1920-1536x1024.jpg 1536w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/woman-1446557_1920.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>One of the most common mistakes business owners make when trying to grow a Facebook audience is not being specific about who they want to target. <\/p>\n\n\n\n<p>Targeting everyone is targeting no one.<\/p>\n\n\n\n<p>When <a href=\"https:\/\/www.facebook.com\/business\/ads\" target=\"_blank\" rel=\"noreferrer noopener\">creating Facebook ads<\/a>, choose specific keywords that describe your ideal audience.<\/p>\n\n\n\n<p>If you&#8217;re selling dog products, for example, don&#8217;t just say &#8220;<strong>dog lovers.<\/strong>&#8221; Instead, use more targeted terminology like &#8220;<strong>people who love dogs and puppies<\/strong>&#8221; or even &#8220;people who love dogs and puppies and also like to travel.&#8221; <\/p>\n\n\n\n<p>Be as specific and granular as possible to avoid directing ads toward people who aren&#8217;t going to fall in love with your brand.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Not connecting with other content creators on Facebook.<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/hands-20333_1920-1024x683.jpg\" alt=\"\" class=\"wp-image-13961\" title=\"\" srcset=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/hands-20333_1920-1024x683.jpg 1024w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/hands-20333_1920-300x200.jpg 300w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/hands-20333_1920-768x512.jpg 768w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/hands-20333_1920-1536x1024.jpg 1536w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/hands-20333_1920.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>There are many ways to grow your audience on Facebook. One of the best is connecting with other content creators or business owners and engaging with them. <\/p>\n\n\n\n<p>It&#8217;s not just about you; it&#8217;s about helping others and getting them interested in what you offer. <\/p>\n\n\n\n<p>Help those trying to learn more about the same things that interest you&#8211;and they may become your most prominent advocate and spread the word.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Posting spammy links to your products or services every time you post.<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/letter-7102985_1920-1024x683.jpg\" alt=\"\" class=\"wp-image-13962\" title=\"\" srcset=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/letter-7102985_1920-1024x683.jpg 1024w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/letter-7102985_1920-300x200.jpg 300w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/letter-7102985_1920-768x512.jpg 768w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/letter-7102985_1920-1536x1024.jpg 1536w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/letter-7102985_1920.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Don&#8217;t post <a href=\"https:\/\/www.goup.co.uk\/link-building\/learn\/how-to-identify-spammy-links\/\" target=\"_blank\" rel=\"noreferrer noopener\">spammy links<\/a> to your products or services every time you post. <\/p>\n\n\n\n<p>You might think sharing a link to your latest product every time you post will get people interested, but it could do the opposite&#8211;annoy your audience and drive them away from future posts. <\/p>\n\n\n\n<p>Plus, you&#8217;ll earn the reputation of being a spammer.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Thinking too short-term.<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"732\" src=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/youtuber-2838945_1920-1024x732.jpg\" alt=\"\" class=\"wp-image-13963\" title=\"\" srcset=\"https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/youtuber-2838945_1920-1024x732.jpg 1024w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/youtuber-2838945_1920-300x215.jpg 300w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/youtuber-2838945_1920-768x549.jpg 768w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/youtuber-2838945_1920-1536x1098.jpg 1536w, https:\/\/kwebby.com\/blog\/wp-content\/uploads\/2022\/11\/youtuber-2838945_1920.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>How can you grow your page, so it truly becomes a community of people who love your work? <\/p>\n\n\n\n<p>You&#8217;re in this for the long term. Post about things that interest your audience (like a new product release or an event you&#8217;re hosting). You could also ask questions about what they think about a particular topic.<\/p>\n\n\n\n<p>The key is not just posting about yourself but engaging with others in a way that feels natural and fun! <\/p>\n\n\n\n<p>Your audience doesn&#8217;t just number; they&#8217;re real people with real lives and problems. <\/p>\n\n\n\n<p>The best thing you can do for them is relatable and help them solve their problems.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"section-13\">More Facebook Resources;<\/h2>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/how-to-see-reels-you-watched-on-facebook\/\">How to See Reels you watched on Facebook (iOS, Android, PC)<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/how-to-tell-if-someone-is-in-facebook-jail\/\">How to Tell If Someone Is in Facebook Jail? Try These 5 Signs!<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/how-to-disable-youre-all-caught-up-on-facebook-in-2-simple-steps\/\">How to Disable \u201cYou\u2019re All Caught Up\u201d On Facebook in 2 Simple Steps<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/hide-all-reels-on-facebook\/\">How To Hide All Reels On Facebook? 3 Options That Actually Works!<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/find-your-saved-reels-on-facebook\/\">How to find your saved reels on Facebook (2 Easy Ways)<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/ugc-for-facebook-marketing\/\">UGC for Facebook Marketing: 7 Ways to Unlock its Benefits<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/check-if-someone-has-a-secret-facebook-account\/\">How to Check If Someone Has a Secret Facebook Account? (7 Methods)<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/how-to-use-facebook-to-promote-youtube-channel\/\">How to use Facebook to promote Youtube channel (3 Proven Methods)<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/facebook-live-marketing-tool-tips\/\">How to Leverage Facebook Live as a Marketing Tool? 8 Tips To Crack it<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/facebook-messenger-bots\/\">7 Ultimate Facebook Messenger bots for business (All Are FREE)<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/kwebby.com\/blog\/how-to-fix-error-fetching-data-on-facebook\/\">How to Fix \u201cError Fetching Data\u201d on Facebook (10 Methods to Try)<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>These are just a few mistakes people make when posting to Facebook. . If you&#8217;re looking to build a solid community on Facebook, avoid these pitfalls. Building an audience is not easy, it&#8217;s one of the most difficult things you&#8217;ll do as a business owner or content creator. But if your strategy is smart, consistent, and authentic, you&#8217;ll eventually succeed with your efforts!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook is great for brands to connect with customers and grow a business. But if you&#8217;re new to the platform, getting lost in the weeds&hellip;<\/p>\n","protected":false},"author":1,"featured_media":13964,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[409,408],"tags":[],"class_list":["post-13955","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook","category-social-media-tutorials"],"_links":{"self":[{"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/posts\/13955","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/comments?post=13955"}],"version-history":[{"count":5,"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/posts\/13955\/revisions"}],"predecessor-version":[{"id":17016,"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/posts\/13955\/revisions\/17016"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/media\/13964"}],"wp:attachment":[{"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/media?parent=13955"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/categories?post=13955"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kwebby.com\/blog\/wp-json\/wp\/v2\/tags?post=13955"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}